Two new strategic contracts with the United Arab Emirates and Saudi Arabia.
The participation of Bee Factor in the international trade show Beautyworld Middle East, held in Dubai, was a complete success, attracting the interest of thousands of beauty and skincare professionals.
Bee Factor presented its new generation of cosmetics in an impressive way, highlighting what makes it unique as one of the very few Greek companies with a fully in-house R&D department and vertically integrated production. This excited visitors, as this independence allows complete control over quality and innovation without limits.
The participation of Bee Factor in Beautyworld Middle East marked the company’s entry into the UAE and Saudi Arabian markets. With two exclusive partnerships already agreed and the first products coming soon to the Middle East, Bee Factor confirms its role as a dynamic ambassador of Greek premium skincare worldwide.
Its presence at the show not only secured important commercial agreements, but also led to new contacts, renewed existing partnerships and further business opportunities, strengthening its commercial networks and its strategic growth in the region. After successful meetings with distributors and buyers, Bee Factor is now significantly stepping up its activity in the Middle East, building on the important partnerships that emerged.
A special honour for the company was the visit of the Greek Ambassador to the United Arab Emirates, Mr Stylianos Gavriil, to the Bee Factor stand. The Ambassador had a warm and constructive discussion with the company’s CEO, Mr Christos Kostarelos, and its owner, Ms Aliki Makri, about the prospects of the Greek cosmetics industry and the further strengthening of the Greek presence in the Middle East market.
The company continues its upward course, investing in innovation, high quality with clean formulas and premium ingredients, while the Bee Factor brand is becoming increasingly recognisable internationally, establishing its position as one of the most reliable partners in the cosmetics manufacturing sector.
